With all of the other things that demand your attention, sometimes the task of writing falls by the wayside. But if you are relying on article marketing to bring targeted traffic to your web site, then your goal should be to write at least one article each day. That might sound like a daunting task, because if you do not have a high volume of articles published in article directories, then you have not seen the kind of traffic and exposure they can bring you. The return on your article writing and submitting efforts can be delayed by thirty days or more, but you must continue to crank out those articles and take it on faith that they will be working for you for months and years to come.