Niche Marketing | TheCEOMamma Blog

Does Your Target Market Even Know You Exist?

By CEOMamma, on January 7th, 2011%

Why do so many entrepreneurs and small business owners believe that “if I build it (a website), they will come.” It seems as though a lot of people have a false perception about the simplicity of starting an online business. Don’t get it confused, it is easy to start a business but to really grow and develop a profitable and thriving business…that’s a whole other ball game!

What entrepreneurs and small business owners need to understand is that effective, persistent and consistent Marketing is what will sustain business success.

I came across this quote a couple of days ago and it inspired me to write this post -

Tips on How to Succeed at Internet Marketing

By CEOMamma, on November 24th, 2010%

What are the fundamental things you need to learn to succeed at Internet Marketing? There are so many techniques and tricks to help you, how do you know which ones will work for you? The truth is you won’t know until you try! Different things work for different people. There won’t be a “magic bean” that will allow you to be an instant success overnight. You will have to try many things and be prepared to fall short and have to start again. The following tips will help you succeed regardless of the direction you take.

Finding Your “Niche”

Article Marketing – Learn How To Benefit from Writing Articles

By CEOMamma, on April 19th, 2010%

Just the mere thought of Article Marketing can be overwhelming for some people, especially those who aren’t necessarily fond of writing. When I first decided to explore this method of marketing my business, I quickly found that it wasn’t as difficult a task as I orignially imagined. If your struggling to generate traffic to your blog or website you should consider, article marketing.

Like so many small business owners, most of my marketing efforts consists of various techniques of driving regular traffic to my blog. Many entrepreneurs choose article marketing as one of their ideal online activities because it’s free, easy to get started and a great way to establish your presence online.

Make Your Message Irresistible and Clients Will Flock to You

By CEOMamma, on April 9th, 2010%

Guest Blog Post by: Fabienne Fredrickson

“I don’t know the key to success, but the key to failure is trying to please everybody.” — Bill Cosby

To attract clients consistently and with little effort, your marketing message must be clear and it must stand out. There’s no way around it. If what you say about your business and what prospects read about it isn’t sounding irresistible to them, they’ll move on to the next person. Guaranteed.

So, your task is to stand out from the pack and to make prospects really stand up and listen to what you have to offer. In my opinion, standing out from the pack is easiest if you have an expertise or a niche. (But you knew that already.) So, what’s stopping you? Well, after having worked with thousands of people on this issue, I’ve come up with 2 reasons why most people don’t niche: