3 Reasons Why Twitter is Important for Business

By: Sylvia Browder

Regularly, I travel to several rural counties in southern Alabama providing business counseling and training to local business owners.  In discussing the importance of incorporating social media into their marketing plan, some clients are not sure if it is relevant for their businesses.  In fact, a few give me that ‘deer in the headlights’ look when I introduce Twitter as a viable way to increase their client base.  By educating them, I help them understand the benefits.

As I explain, Twitter is used by millions of people each day who share, connect, promote and brand their business image.  If you, like them are still not convinced, here are 3 reasons why Twitter is important for your business.

So You Want to Master Social Media – Ten Tips to Help You Succeed

It’s official. Social media is here to stay. It’s not a fad like so many initially thought and it isn’t going anywhere soon. Businesses have realized that not only is it a great way to connect with current clients, but a great way to land potential clients as well. And that’s only the beginning. Social media also allows you to promote all your upcoming events and products, and even gives you front row access to editors and reporters who might write on your area of expertise. The possibilities are truly endless. But the big question now is, how can entrepreneurs best use the current social media opportunities to help increase business? Here are some tips we feel will help.

TheCEOMamma Network is Featured in Black Enterprise Article – 10 Ning Networks You Need to Know

WOW…what a surprise! I never would have expected this and feel honored to know my social community, TheCEOMamma Network was featured in the Black Enterprise article: 10 Ning Networks You Need to Know.

I so greatly appreciate this and also congratulate the members of TheCEOMamma for continuous support and contribution to allow our community to be recognized and achieve this honor!

CEOMamma

Tamyka Washington is a wife, mother to six, Founder/CEO of TheCEOMamma Network, marketing strategist, coach and mentor. Tamyka empowers new and seasoned women entrepreneurs to business breakthrough by blending powerful attraction marketing methods with effective social media strategies to establish a CREDIBLE brand and profitable freedom based business online. Visit here website below, to learn more:

How to Build Your Personal Brand On Social Networks

Before you jump head first into introducing your small business to the world wide web and across social networks, you should really consider how you want to brand yourself. Think about your mission, your goals and what it is exactly, you are going to accomplish.

Despite what you may believe or have heard, social networks are not a way for you make sales and generate an income. You need to embrace the idea, that social networks are tools that you can use to establish an online presence, develop brand awareness and most importantly, create lasting relationships.

Building your personal brand on social networks does not have to be a complicated procedure. In fact, your more than likely doing it already. Like mostly everyone, I’m sure you have a Facebook account and probably a Twitter account too…right? So, your already online creating your presence.

Get a Grip on Social Media Marketing

To build your brand and grow a successful business online, Social Media should be a major part of your marketing strategy. Utilizing this method is great for new and seasoned business owners because there is no financial cost to use it, the only investment is your time.

When you learn to properly use social media to market your business, you can quickly brand yourself in your industry, share your expertise and create your network. This kind of exposure will help increase traffic to your website and blog as well as help increase your online sales.

TheCEOMamma News and Updates

After some well needed time off, I’m happy to announce that TheCEOMamma will be back in full swing the beginning of next week! As many of you may already know, I am expecting my sixth child (a baby girl) in February and very excited. I had experienced much discomfort (to say the least) during my first trimester but happy to report I am feeling 90% better!

Over the past weeks, I have been able to truly reflect on and regroup while being grateful knowing that I have created the type of freedom I deserve in choosing to be an entrepreneur and working for myself. Even when I’m unable or taking a break from “working” my business for a period of time, my business is still working for me! Isn’t that a wonderful thing? Have you found that to be true for your business?

12 Reasons Your Small Business Needs a Twitter Presence

As a small business owner, you’ve undoubtedly heard that your business needs to have a strong Twitter presence. So, you have dutifully signed up for a Twitter account, have a some followers and have even sent out a few Tweets. Now, you’re wondering how in the world Twitter will actually help your business.

Here are 12 reasons why your small business needs to be on Twitter:

1) Build Authenticate Relationships. Twitter allows you to begin building authentic relationships with your prospects, clients and customers. As a small business owner, strong customer relationships are one of your greatest assets.

2) Share Your Expertise. If you provide valuable, interesting and compelling Tweets, you will begin positioning yourself as an expert in your particular field and industry.

Creating a Community Around Your Business

Creating a Community Around Your BusinessHave you ever wondered how you could build a community around your business? It would be nice to have a bunch of people who willingly come together and share their thoughts and opinions about your business, wouldn’t it? Before you think it’s impossible to create such an environment around your company, let me explain.

A community can be defined as a group of people sharing the same interests and ideas. That’s what makes social media so amazing because it allows people from all over the world to come together online and communicate with each other about the common interests they all share.

How to Create Connections to Expand Your Social Media

Let’s be honest, we ALL want a ton of loyal followers and raving fans chasing after us online helping us expand our business, right? Wouldn’t it be great to wake up each morning to find that over night, a flood of new people joined your fan page or your twitter account had a sudden rush of new followers? I’m pretty sure it’s safe to say that this is the exact feeling most entrepreneurs would love to experience (myself included).

Even if you spend a large amount of time on social networking each day you still may not be getting the kind of followers and fans you want. The reason could be a few things but the main one could be your just not creating the right connections.

Building Your Presence Online for Maximum Visibility

Since the explosive growth of social media over the years, many entrepreneurs have learned how to take advantage of using various free marketing platforms like Facebook and twitter, to make themselves increasingly visible online. Social media marketing is by far the easiest and cheapest way to establish your online presence. But let’s be real, some people are clearly way better at building there presence online than others.

You may be wondering if there is some sort of trick to this social media frenzy or an exact blueprint to follow that will guarantee success (I know I did when I first started…no such luck)!